Benjamin Crudo

If you said Ben Crudo grew up in retail, that wouldn’t be an understatement. Jeans Experts Canada was the family business, and Ben cut his teeth in inventory management, retail sales, and every other job in between. But this would only be Ben’s first chapter in the retail space. After completing a B.Eng in Software Engineering, he decided to continue that entrepreneurial spirit and started building websites and apps on the budding Shopify platform. After a few successful implementations, Ben knew he had something special, and the proof is in the pudding as today he is one of the top Shopify Partners, and a leader in the Shopify Enterprise space. Ben is the principal solution architect at d̤iff, a digital agency focused exclusively on eCommerce, and leads a team of 30+ consultants on dozens of projects annually.

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