How to apply the right Digital Strategy in your company This month, the 48th edition of MTL+Ecommerce was held at L’Oréal Canada office in Montreal.
How Growth Hacking will help you double your business? For this Special Growth Hacking Edition, MTL+Ecommerce was thrilled to receive Vin Clancy for the second time!
UX optimisation, a $260 Billion opportunity Only focusing on checkout issues, Baymard Institute declares that large-sized e-commerce site can increase conversion by +35% with a
How brands benefit from User generated content? See How User generated content (UGC) is one of the most efficient way to boost conversion. In this
Shopify and Reitmans use A/B testing, checkout optimization & UX to boost their sales. Learn how to increase your conversions with A/B testing. Here is
MILLENNIAL MARKETING 2020: Why Millennial Shoppers will buy (OR NOT) your products? The #62 edition of MTL+ECommerce (held at Lightspeed’s Montreal office) was focused on
Shopify and Reitmans use A/B testing to improve UX and sales conversion on their online stores. Learn how to implement A/B test for your business, and how Shopify solves abandoned cart problems with Shopify Pay.
If you don’t already have user-generated content (UGC) on your store and in your marketing, these stories may convince you to incorporate it into your marketing strategy.
The average shopping cart abandonment rate is 69.89%. We came up with a list of recommendations on how to improve your checkout to reduce cart abandonment.
The first step to creating a successful campaign is to understand who your audience is.
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